The Palms Hotel and Casino in Las Vegas is improving it's reputation as one of the hip locations to be seen and have introduced a new advertising campaign which will feature the well known Lady Gaga hit "Poker Face.". The advertisment can be found on KWU televisions website in vegas and puts the song along side some of the best features that the hotel and casino has to offer to potential patrons. The ad places alot of focus on the nightlife which occurs at the hotel such as the hugely popular Playboy Club, the Fantasy Towers and a variety of other options for both entertainment and gambling. At the end of the ad the song ends in an abrupt manner with the tag line of "Show Us Your Poker Face". THe owner of the Palms, George Maloof, stated " We feel that this is a special and unique opportunity to connect the Palms brand with one of the most respected and talented artists of our time."
Whilst the advertising campaign appears to focus only on the Palms itself there is another hidden motive for the promotion, Lady Gaga is set to hold a performance at the Palms Pearl Theater in just a matter of days on December 17th and December 18th. Lady Gaga certainly does have a effective poker face with the song earning her fame, money and noteriety and the ad is aimed to do the same for the Palms Hotel and Casino.

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